New Baltimore Optometry – Complete Family Eye Care With a Personal Touch

Welcome to New Baltimore Optometry, New Baltimore, Michigan!

Our eye doctor and eye care staff are here to care for all of your vision needs for New Baltimore and Chesterfield Township. We handle everything from adult and children’s eye exams and hard-to-fit contact lenses, to eye emergencies, treatment of eye diseases and co-management of eye surgery such as LASIK. We specialize in the treatment of dry eye, emergency care and even have a special Vision Improvement Program to improve Developmental Vision. For 30 plus years, New Baltimore Optometry has served the greater Anchor Bay area. Our top-notch optometrist & office staff are proud to offer the New Haven, Richmond, Mt Clemens and Macomb communities quality eye care with a caring heart.

Great Vision, Advice, Technology, and Fit

By staying current with the latest developments in eye care, prescription lenses and advances in contact lens technology our vision center can provide you with the best vision, advice and fit today—and in the years to come. We take pride in building lasting relationships with our patients, which is why we take the time to get to know you, your vision requirements and your lifestyle needs. Contact our eye care clinic today to find out how we can help.

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Schedule Appointment

Reason?*
Preferred Date/Time*
New Or Returning?*
New patient
Returning
Name*
First Last
Confirm*
By Phone
By Email
Phone*
Best Time to be Reached for Confirmation*

HH :

MM

Email*

Email
This field is for validation purposes and should be left unchanged.

Our Doctor

Joseph J. Lawless, O.D.

Looking for an experienced optometrist in New Baltimore, MI?

Dr. Lawless has over 25 years of experience as an eye doctor and focuses on complete family eye care, including eye exams, frames and lenses, contact lens fittings, vision therapy, and laser vision correction co-management.

Vision Therapy at New Baltimore Optometry, in New Baltimore, Michigan

Vision Therapy

Vision Therapy helps patients improve their foundation for reading, learning and playing sports.

What is Vision Therapy

Vision Therapy is a series of custom and individualized activities which function as a form of neuro-optometric rehabilitation.

Learn more about Vision Therapy

Vision Therapy and ADD

Vision Therapy can help with ADD (Attention Deficit Disorder) and other learning disabilities, such as dyslexia.

Read about Vision Therapy & ADD

Vision Therapy at New Baltimore Optometry, in New Baltimore, Michigan

Contact us today to see how we can help you or your child with a customized program designed to correct or improve specific vision problems.

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What our Patients have to say

I'm so grateful for the entire staff here. They are warm, welcoming and able to answer all questions while giving you a clear path forward. We came to the Dr. Lawless office for our 9 year old son. After a thorough exam he began the VIP (vision therapy) treatment for the double vision issues he was experiencing. My son has improved in every area and gained much needed confidence, particularly in academics. I cannot say enough good about this program and would highly recommend it to anyone. I'm just so glad we found Dr. Lawless, Danielle and Jamie when we did.

- Beckee H.

After learning that our Granddaughter was having difficulty reading due to an eye issue, we took her to see Dr. Lawless. She was then seen by Jamie Pyszora for an evaluation, for a therapy program. This was a very intense and excellent program she was signed up for. She is not where we would like her to be at, but without this program she would not have progressed as much this school year. Thru all the hard work of my Granddaughter, Jamie a I, we are starting to see a lot of progress even after the therapy had ended. Just remember if you want to sign your child up for this program, it is therapy, and like all therapy you need to work on it at home as well!

- Judith D.

Both my son and I love this office! Dr. Lawless is beyond fantastic. After many failed attempts to get a good eye exam for my very sensitive son, Dr. Lawless succeeded. He is so gentle and patient and he truly cares about each of his patients. I’ve referred many, many friends here and all have been so pleased with their care. The vision therapist, Jamie, is a miracle worker. The results of vision therapy for my son were life changing. He gained so many abilities from his eyes working together to being able to do things like tie his shoes, to being able to pour things without spilling them to reading for pleasure without fatigue.

- Amy S.

The whole office treated me with respect and was very friendly. I will recommend this office and staff to anyone looking for an optometrist. A1 office . Thank you Dr. Lawless and his fabulous team.

- Laura Z.

Best optometrist office I have been to in a very long time. I was extremely impressed from the moment I called to set up my new patient appointment, to the time I walked out the door. Anne and Diane were very friendly and made the experience enjoyable. Dr. Lawless was kind and thorough with his examination. You can tell he truly cares. Highly recommend!

- Carissa B.

As a healthcare professional myself, the quality and longevity of my eye sight means everything to me. I have, for years, trusted Dr Lawless and his team with my eye care. I just had an appointment today and wanted to share what a great experience it was. Dr Lawless has always been thorough and his team excels in their customer service. Thank you 🙂

- Jerry W.

Super friendly, knowledgeable, and quick to get in!

- Jenny H.

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Dry Eye Treatment

Dry Eye Syndrome develops when your eyes do not produce and maintain enough tears to keep the eye’s surface lubricated.

Comprehensive Exams

Learn about eye exams, what’s involved in a comprehensive exam, and special considerations for kids and contacts.

Contact Lenses

Whether you wear daily, weekly or monthly disposables, or conventional (vial) lenses, check out our selection of lenses that fit your needs.

Dry Eye Treatment

Comprehensive Exams

Contact Lenses

Quality eye care is affordable!

We have competitive pricing on comprehensive eye examinations, contact lenses and eyewear.

We accept Vision Service Plan (VSP), Medicare and many other vision care programs.

We also accept major credit cards and provide convenient financing plans for everyone.

Did you know?

Do I really need to check my eyes ?

Who is affected by Glaucoma ?

Should I have my children’s eyes checked?

How do I get Contact Lenses?

Do I have the Best Vision Possible?

Are Over-the-Counter Readers good enough?

How do I choose my family Optometrist ?

What’s In a Contact Lens?

Check Out Our Favorite Designer Frames…

Nautica

Bebe

Nike Eyewear

Eye Emergencies

If you experience loss of vision, double vision, swelling, infection or any eye emergency, contact us immediately for guidance. We’ll help you with the best treatment to prevent complications and promote long-lasting clear eyesight.

Please call our office at (586)-725-7311 for further instructions. Use your best judgment on urgency, if you feel your need to find the nearest emergency room.